The TEN Secrets Of Successful Email Marketing

BY female entrepreneurschool January 2024 READ THE FULL BLOG

Build A Targeted Email List

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Know Your Audience

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Use Great Subject Lines

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Add Value Through Content

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Email Design: Friend or Foe?

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Metrics That Matter

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Email Automation: Your Friend

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Email Frequency

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Respect Privacy

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Continuous Growth And Learning

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The TEN Secrets Of Successful Email Marketing

Build A Targeted Email List

Tip 1

Be sure to prioritise building your mailing list as part of your daily business life.

Know Your Audience

Tip 2

Spend time learning who your audience is and what their wants and needs are, so you can craft emails that resonate with them.

Use Great Subject Lines

Tip 3

Use interesting and intriguing subject lines in your emails to encourage people to open and read.

Add Value Through Content

Tip 4

Deliver enough value in your email content that your subscribers want to stick around and continue to read.

Email Design: Friend or Foe?

Tip 5

The quality of the content in your email is more important than design, but great design or simple type will both work well.

Metrics That Matter

Tip 6

Your metrics are there to help - keep an eye on which emails are working well. Do more of them!

Email Automation: Your Friend

Tip 7

Use email automations throughout your business to keep your audience on a journey with you and save you time.

Email Frequency

Tip 8

Bare minimum you should be sending one email a week. However, it really should be more!

Respect Privacy

Tip 9

Never ever sell or share your email subscribers information.

Continuous Growth And Learning

Tip 10

Continuously learn how to become better with your email marketing strategy.

JOIN MY NEWSLETTER FOR WEEKLY SMALL BUSINESS INSPO ABOUT: - Pinterest - Etsy - Mailing Lists - Making Money - Small Biz Success

From Female Entrepreneur School

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